David Parkes

West Coast Sales


Born in England, Chris and his family came to the U.S. when he was four and settled in New Jersey. He graduated in history and economics at Muhlenberg College in Allentown, PA then joined Concept III, his family’s business based in Red Bank, NJ where he took on new knowledge and competencies in performance textiles. Chris, his wife Christine and their family now live near Denver, Colorado surrounded by the camping, hiking and other outdoor activities they love.

For over 20 years Chris has worked with a “Who’s Who” list of outdoor, active sports, sportswear and major retail brands helping them build textile-based products that sell. He prizes the personal relationships he has with his customers and has a unique ability to understand their needs from the product designer to the CEO. He will tell you that he gets great enjoyment out of solving their problems, making their life easier and earning their trust.

As a company, Concept III is acutely aware of how important the environment is. In addition to overseeing Concept III’s national and international sales strategy, Chris Parkes has spearheaded the development of environmentally positive methods and procedures as well as certification at Concept III’s partner mills on behalf of customers. He has aided a third of these resources with which he works to become bluesign® certified. Chris has also spoken on behalf of environmental issues at trade shows and at customer product meetings. He envisions a day when the manufacture of textiles has zero impact on the earth.

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